Tag Archives: product launch
Launching new frozen pizza on Twitter – just a gimmick?
Kraft’s DiGiorno brand pizza has teamed up with PR firm Weber Shandwick to leverage Twitter to as part of its launch of a new pizza. The Twitter marketing plan is to identify influential Twitterers and deliver pizzas to their tweetups. … Continue reading
Posted in PR, Promotion on Twitter, Who's Using Twitter?
Tagged kraft, pizza, product launch, twitter
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