Posts tagged as:

marketing

AdAge and others covered the story of how Land Rover is planning to use Twitter.
Two things make this one unique.
First, Land Rover is including #hashtags ( #LRNY ) in their online and offline twitter marketing promotions. I guess you could say that #skittles was first to really do this as a brand marketing [...]

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Twitter isn’t just about pushing products, promoting brands, or driving web site traffic. Progressive companies in every industry are using Twitter to enhance their ability to conduct research, engage with prospective customers, support existing clients, engage with users to help define next generation products and more. Ad Age published this short article about using Twitter [...]

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Anyone that doesn’t at least understand that Twitter has become a disruptive marketing tool should immediately stop reading this, start with some earlier posts and the articles they recommend.
Disruptive technologies, by definition, change the way people do things. In most cases, our the way we use these technologies evolves as we learn more about [...]

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The WSJ posted an article about Guy Kawasaki’s keynote presentation at Search Engine Strategies in NY. During his presentation, he called Twitter “the most powerful marketing tool that I’ve seen since probably television.” He also talks about the value of retweets and using Retweetist to monitor them (claims that he uses it as his ’scorecard’ [...]

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Undeniably. Tweamr will show you how.
Twitter is changing the way people communicate and search for information. While Steve Rubel might believe that Twitter is poised to jump the shark, we see it very differently. Twitter’s only scratching the surface in terms of reach and potential influence.
The model and tools will evolve, but Twitter has changed [...]

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