This article from InternetNews.com perked up a lot of ears. “Dell sold $1M worth of product using Twitter?” While many people still question the business model for Twitter, mainstream companies are signing up right and left. Now that Twitter’s funding situation is pretty solid, it seems that there is confidence that Twitter is here to stay.
Twitter is becoming indispensable not just for navel gazers but for companies looking to sell a product and keep in touch with customers.
As reported by InformationWeek, last month, Dell is continuing to leverage Twitter by offering about 12,000 @DellOutlet followers a 30% discount on an XPS M1210 laptop. There was an exclusive link that took people to coupon code to use when ordering online.