Twitter Marketing Guide – Real Businesses Using Twitter for Marketing, Sales and Support
From the category archives:
Like any curious or ambitious blogger, we like to see where we rank in the search engines. Since the content here is best categorized as Twitter marketing information, that’s what we usually check.
At first, everything seemed normal. Lot’s of articles on the topic as you’d expect. A guest post on Andy Beal’s (http://twitter.com/andybeal) Marketing Pilgrim [...]
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AdAge and others covered the story of how Land Rover is planning to use Twitter.
Two things make this one unique.
First, Land Rover is including #hashtags ( #LRNY ) in their online and offline twitter marketing promotions. I guess you could say that #skittles was first to really do this as a brand marketing [...]
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Kraft’s DiGiorno brand pizza has teamed up with PR firm Weber Shandwick to leverage Twitter to as part of its launch of a new pizza. The Twitter marketing plan is to identify influential Twitterers and deliver pizzas to their tweetups.
“We’ve always been out there with a lot of different media touch points, with a [...]
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If you haven’t heard about the race between Ashton Kutcher (@aplusk) and CNN (@cnnbrk) to 1,000,000 followers on Twitter you must have been camping in the woods for the past week. Ashton was on Oprah (@oprah) and got her to send her first tweet – how can you ignore that?!
While millions of people still don’t [...]
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The blog, Online Marketing for Restaurants has started to build out a list of restaurants using Twitter. Some use it to promote deals. Others for customers service. Bottom line is that if you’re in the restaurant business you should be following each and every one of these guys. Doesn’t matter if you have your own [...]
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Press:Here, a weekly technology show airing on the Silicon Valley’s NBC affiliate, discussed the future of Twitter with their co-founder. Sarah Lacy, Jon Fortt. and Scott McGrew question Dorsey about the future of Twitter, what it will (and won’t do) to make money, and what makes Twitter unique.
Nothing specific to marketing, but Dorcey’s differentiation [...]
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Maybe he was writing it to intentionally get a rise out of people – to artificially inflate the comments or get the blogosphere and Twittersphere in an uproar. I sure hope so, because this article on Duct Tape Marketing couldn’t be more misleading.
The author does give in a little if you read into the [...]
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Is your Realtor using Twitter to promote your house? This seller took matters into his own hands, but isn’t ‘find a buyer’ the main reason to hire a real estate agent? Agents, you’re forgiven if you don’t offer Twitter promotion as a standard part of your offering today, but that probably won’t be the case [...]
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This pizzeria has more than 1,000 followers on Twitter and sends them instant messages about different meal deals and other incentives to come in.
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A lot of virtual ink is used in this Wall Street Journal article to describe Twitter to the few remaining people who don’t get it and to rehash info on Twitter’s recent funding, valuation and usage growth.
However, this bit hasn’t had much play in the media.
German start-up Magpie & Friends has started paying [...]
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